Staging Yes Or No

Dated: 10/10/2017

Views: 365

Will staging increase your home’s value?

It’s obvious that you want your home looking as good as possible when you’re trying to sell it. You want to give buyers a great first impression, and there’s a long-held belief that professional home staging will lead to buyers paying more for a house.

However, that may not be the case, according to recent research by Michael Seiler, a real estate and finance professor at William and Mary. Seiler studied how 820 different buyers reacted to contrasting stagings of six various homes, and found that there was little effect on what the buyers were willing to pay.

Some buyers were shown a home with neutral beige colors and traditional furniture. Others were shown the same home, but with “ugly” purple paint and wacky furniture, or even no furniture at all. The average price the buyers were willing to pay for each property was roughly the same, regardless of which version of home staging was present.

“We were able to parse out what you consciously believe and subconsciously believe,” Seiler said. “Beforehand, everyone thinks poor staging is going to be a problem. But when we actually did the experiment, we found it doesn’t matter.”

Of course, Seiler’s study only looked at one of the many aspects that affect a home’s value and how fast it will sell. Contact your trusted real estate professional if you’re considering selling your Greenville, Simpsonville, Greer, Fountain Inn, Easley, Mauldin, or Travelers Rest home. Beth Gaffer can help- give her a call or text at (864)214-6247.

Latest Blog Posts

Top Reasons To Own Your Home

June is National Homeownership Month! Now is a great time to reflect on the many benefits of homeownership that go way beyond the financial. What reasons do you have to own your own home

Read More

What Is Private Mortgage Insurance

What Is Private Mortgage Insurance (PMI)?When it comes to buying a home, whether it is your first time or your fifth, it is always important to know all the facts. With the large number of mortgage

Read More

Create An Evacuation Plan For Pets

An evacuation plan is a necessity for every home, especially if you live in an area where fires, earthquakes, hurricanes, flooding, and other disasters are a possibility. Many homeowners create

Read More

Factors To Consider When Choosing A Home To Retire In

7 Factors to Consider When Choosing A Home to Retire In As more and more baby boomers enter retirement age, the question of whether or not to sell their homes and move will become a hot topic. In

Read More